Ecosystem and Alliance Handbook [First Edition]

When partners, distributors and vendors need an operating manual full of strategic blueprints and tactical checklists to help them create successful partner or vendor transformation strategies built around ecosystems, alliances and partnerships they purchase the Ecosystems and Alliances Handbook. 

The Ecosystem and Alliance Handbook is the definitive instruction manual and operational handbook for those needing to design, develop and execute a successful ecosystem
and alliance strategy. The Ecosystem and Alliance Handbook is based on Channelcorp’s ecosystem and alliance consulting work. The book is equally useful to vendors, distributors and customer-facing channel partners. It is a unique and valuable document that examines a major structural change in the information technology industry, and its business relationships.  The book includes strategic and tactical approaches as well as detailed descriptions of how to use 12 different alliance types to build your business.